Shari Thurow also to speak at the International Search Summit
24th Feb, 2010
The International Search Summit will be held in London on 13th May, 2010. This one day event will be held at the Barbican Centre. Some of the focuses of this event include recent trends in online marketing such as video, mobile search, social media advertising and Twitter.
One of the speakers scheduled is Shari Thurow, a sought-after trainer on topics of search engine friendly web site design and usability, behaviors and architecture. Her topic at this summit will be “SEO and the Scent of Information”. How do you navigate through a site easily and how do the links work? By understanding what users want and providing this you can improve user satisfaction. See how information scents vary from country to country and how this impacts marketers managing global SEO campaigns.
International experts will be providing attendees with advice and ideas for implementing effective global campaigns.
Other speakers include Steve Capone of Nokia, Bruce Daisley of YouTube and Bas van den Beld from State of Search.